2025: The Year for Attitude Over Aptitude

Karl Montgomery • December 11, 2024

In 2025, recruitment is set to enter a transformative phase. As businesses grapple with rapid technological advancements, shifting workforce expectations, and growing skills gaps, the spotlight is shifting from hiring based on technical ability alone to seeking candidates with the right attitude. Companies that prioritise adaptability, curiosity, and a collaborative mindset will position themselves for long-term success. Here’s why attitude will matter more than aptitude in the year ahead.


Why Attitude Matters More Than Ever

The workplace is changing at breakneck speed. Automation, digital transformation, and globalisation are reshaping industries such as manufacturing, logistics, and engineering. Skills that were in demand five years ago may already be outdated. While technical expertise is still important, the ability to adapt, learn, and contribute positively to a team has become a critical differentiator.


The Skills Gap Problem: Research shows that the skills gap continues to widen. According to recent studies, 75% of employers report difficulties in finding candidates with the right technical skills. However, organisations that hire for potential rather than perfection are finding innovative ways to bridge this gap. The idea? Skills can be taught; attitude cannot.


The Rise of Soft Skills: Employers are increasingly looking for traits like resilience, emotional intelligence, and creativity. These qualities help individuals thrive in dynamic environments and contribute to organisational culture.


Balancing Skills with Potential

Hiring for attitude doesn’t mean ignoring aptitude. Instead, it’s about finding a balance. Companies that invest in training and development programmes to upskill employees often see greater long-term retention and loyalty. By hiring individuals with the right mindset, businesses can mould them into the roles they need, rather than relying on a shrinking pool of candidates who tick every technical box from the outset.


Case Study: JPMorgan has expanded its skills-based hiring approach in the UK, focusing less on university degrees and more on candidates' potential and attitude. This strategy aims to widen the talent pool and attract individuals from diverse backgrounds, recognising that skills can be developed when the right attitude is present.



How to Spot the Right Attitude

Identifying attitude during the hiring process can be challenging. However, there are proven techniques that recruiters and hiring managers can use:


  • Behavioural Interview Questions: Ask candidates about past experiences where they’ve demonstrated resilience, adaptability, or a growth mindset.
  • Situational Judgement Tests: Present hypothetical workplace scenarios to gauge how candidates approach problem-solving and collaboration.
  • Cultural Fit Assessments: Ensure candidates align with the company’s values and vision.


Success Stories of Hiring for Attitude

Many forward-thinking companies have already seen the benefits of hiring for attitude. For instance:


  • Hilton: The hotel chain has implemented inclusive hiring practices, focusing on the unique talents of individuals with learning disabilities. By valuing attitude and potential, Hilton has enhanced team morale and fostered innovative problem-solving capabilities. 
  • Premier Inn: This UK-based hotel chain has prioritised hiring individuals with the right attitude, including those with disabilities, through tailored training programmes. This approach has led to a more inclusive workforce and improved customer satisfaction. 



These examples underscore how attitude-driven hiring can create a more engaged and innovative workforce.


The 2025 Hiring Mindset

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